Facebook is pushing back against clickbait with more targeted approaches. Ensure your content isn't confused with clickbait in Facebook's new initiative by learning what they're changing and the best practices to make your content stand out.
Rakuten Marketing Blog
Stephen Dubner, this year's Symposium New York keynote speaker, is an expert in data and economics. In anticipation of his keynote, we've compiled some of his observations and expertise to help drive your marketing success!
Rakuten Affiliate Network has officially launched our Brand Quality and Regulatory Compliance service! This program is designed to help advertisers work more closely with publisher partners to identify any areas of reputational or legal risk to their brand.
If you've attended any recent affiliate marketing event, you probably couldn't avoid coming across a notable agency and one of their clients: Dorco. Chances are, you've already shaved at least once with a Dorco razor received from these guys.
In this week’s search blog post, I provide a glimpse into six of the most important steps account managers should take to seamlessly onboard new clients. While this post may seem to be geared towards account managers, as an advertiser, it would behoove you to read this so you are armed with the knowledge to ensure your program is successful from launch!
Luxury lifestyle and fashion retailer, LOIT, turned to affiliate marketing with two goals in mind: increase sales and amplify brand recognition. LOIT looked to Rakuten Affiliate Network's
À La Carte Marketing Services (AMS) team to assist with their launch. They chose the Strategic Launch Package (SLP) to develop the strategy and tactics needed for a successful affiliate program.
Millennials are so diverse and complicated that one typical "millennial shopper" doesn't exist. But, because millennials are so diverse, many myths are developed about this target demographic. This blog post examines five common myths about the millennial shopper - and why those myths are wrong.
Automate is Rakuten Affiliate Network's solution to manually deep linking your affiliate links. We sat down with the product manager of Automate, James Fish - who prefers to be called Fish, to learn a little more about this tool and its benefits.
Rakuten Marketing hosts a great number of events each year, from our large symposiums to more intimate cocktail gatherings. Our Symposiums happen across the globe all year long from New York City to London to Sydney and more! You can also catch our team at a variety of trade shows and summits. Check out the events section of our website to see where you can meet with us next!