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Rakuten Marketing Blog

Introduction to the General Data Protection Regulation

Posted on Tue, Jan 16, 2018 @ 17:01 PM by Rakuten Marketing

As you make plans for 2018, be sure to include proper preparation for the General Data Protection Regulation (GDPR) that will take effect on May 25. Every month up until May we will release a post that will help guide you through all the details of what the GDPR is, who it affects, how to make sure you’re compliant, and more. This first post we’ve created is a quick introductory course on the basics of GDPR.

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8 Consumer Trends Every Marketer Needs to Know in 2018

Posted on Thu, Jan 11, 2018 @ 17:01 PM by Daniel James

It's a new year, and to celebrate we're looking at some of the most important 2018 consumer trends every marketer should know and strategize for!

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7 Takeaways from the Holiday Shopping Period

Posted on Wed, Jan 10, 2018 @ 16:01 PM by Alissa Nelson

What a great holiday! Take a look back at some of the popular products and promotions, as well as some trends and insights present throughout the holiday season.

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DealMaker Scottsdale is in 3 Weeks!

Posted on Tue, Jan 9, 2018 @ 16:01 PM by Krystyna Lijek

DealMaker Scottsdale is just three weeks away. Get your ticket today before the event sells out! Don’t miss out on your opportunity for great content, optimal networking, and that Arizona sun.

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Thank You for Making Rakuten Marketing the #1 Affiliate Network for the 7th Year in a Row!

Posted on Mon, Jan 8, 2018 @ 07:01 AM by Jamie Rademacher

It is truly an honor to be recognized year-after-year by our partners and peers in the industry. Our teams are dedicated to providing the best technology, tracking and strategy for affiliate marketers worldwide.

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[Podcast] Video Content Marketing & Influencers in 2018

Posted on Wed, Jan 3, 2018 @ 18:01 PM by Daniel James

In our first Rakuten Marketing Radio episode of 2018, we take a look at a key 2018 marketing trend: video content. To better understand video content and marketing, we interviewed Brian Nickerson, the Founder of MagicLinks - an authentic social commerce platform for video influencers - on where video content marketing currently is, influencers with video content, and where it's headed in 2018!

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How Do Facebook Engagement Bait Penalties Impact Digital Marketers?

Posted on Tue, Dec 19, 2017 @ 15:12 PM by Daniel James

 Facebook's latest effort to improve authenticity will have the social media giant take on engagement bait style posts. What does this mean for digital marketers?

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2017 Holiday Marketing Report: The Gift of Insight

Posted on Wed, Dec 13, 2017 @ 13:12 PM by Rakuten Marketing

Transform your holiday marketing campaigns with our 2017 Holiday Report!

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Publisher Spotlight: Wonderdealz

Posted on Mon, Dec 11, 2017 @ 09:12 AM by Jamie Rademacher

 

Q: Tell us a little about Wonderdealz.
A: Wonderize is a sub-venture of Covus GmbH. We're located in Berlin, but our reach is global. We have coupon portals in US, UK, FR, AT, DE, and CA. Our US site, Wonderdealz (SID: 3382447) is an innovative and design-minded deals portal for the modern, savvy shopper.

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Holiday Infographic: Thanksgiving Through Cyber Monday Insights

Posted on Thu, Dec 7, 2017 @ 12:12 PM by Alissa Nelson

See the insights we gained with measuring year-over-year, same-store site data for Rakuten Marketing Display clients in the North American market from Thanksgiving through Cyber Monday!

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