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Rakuten Marketing Blog

Jamie Rademacher

Recent Posts

Announcing Multiple Product Feeds

Posted on Tue, Jun 20, 2017 @ 14:06 PM by Jamie Rademacher

At Rakuten Marketing, we are constantly improving our technology to make affiliate marketing for advertisers and publishers easier than ever. As a feature enhancement to our existing Merchandiser Feeds, we have created multiple product feeds. This update will allow advertisers the ability to:

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Influencer Perspective into Influencer Marketing

Posted on Thu, May 25, 2017 @ 15:05 PM by Jamie Rademacher

According to Nielsen, a staggering 92% of consumers would likely follow a recommendation of an influencer over a brand advertsement or celebrity endorser. 

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2017 Golden Link Award Finalists and Choice Awards!

Posted on Thu, May 25, 2017 @ 12:05 PM by Jamie Rademacher

The 2017 Golden Link Awards are almost here! With a month until our award show we are excited to share with you the 2017 finalists and the opportunity to vote for the Choice Awards!

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Introducing Our Brand Quality and Compliance Management Service

Posted on Thu, May 18, 2017 @ 08:05 AM by Jamie Rademacher

Rakuten Affiliate Network has officially launched our Brand Quality and Regulatory Compliance service! This program is designed to help advertisers work more closely with publisher partners to identify any areas of reputational or legal risk to their brand.

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Agency Spotlight: Eight Horses

Posted on Wed, May 10, 2017 @ 10:05 AM by Jamie Rademacher

If you've attended any recent affiliate marketing event, you probably couldn't avoid coming across a notable agency and one of their clients: Dorco. Chances are, you've already shaved at least once with a Dorco razor received from these guys.

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Your Automate Questions, Answered

Posted on Tue, May 2, 2017 @ 10:05 AM by Jamie Rademacher

Automate is Rakuten Affiliate Network's solution to manually deep linking your affiliate links. We sat down with the product manager of Automate, James Fish - who prefers to be called Fish, to learn a little more about this tool and its benefits.  

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The 2017 Golden Link Award Nominations are Open!

Posted on Thu, Apr 27, 2017 @ 09:04 AM by Jamie Rademacher

It's that time of year again to submit your nominations for the Golden Link Awards showcasing the best of the best in affiliate marketing!

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Culture Trip: Bringing Local Content to Culturally Curious Users Around the World

Posted on Thu, Apr 13, 2017 @ 09:04 AM by Jamie Rademacher

 

Culture Trip is a London-based media startup serving up content for the “culturally curious”. Ahead of her debut at Symposium London 2017, we’ve spoken to Daisy-Blue Tinne, Head of Affiliate Partnerships at Culture Trip about their platform.

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The Power Of The Influencer

Posted on Tue, Apr 11, 2017 @ 09:04 AM by Jamie Rademacher

Influencer marketing has become an increasingly important part of the affiliate marketing industry over the past few years, but it can be difficult to prove its value without the right data. According to Statista, 78% of marketers said that measuring influencer marketing ROI will be their #1 challenge this year.

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2017 Shopper Profiles: Four Shopper Types You Should Be Targeting

Posted on Thu, Feb 23, 2017 @ 11:02 AM by Jamie Rademacher

We’re excited to release the latest Rakuten Marketing Insights report that highlights the global shopping behaviors that will drive fashion, luxury, beauty and travel purchases over the next year: the global 2017 Shopper Profiles report.

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