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Rakuten Marketing Blog

[Podcast] Video Content Marketing & Influencers in 2018

Posted on Wed, Jan 3, 2018 @ 18:01 PM by Daniel James

In our first Rakuten Marketing Radio episode of 2018, we take a look at a key 2018 marketing trend: video content. To better understand video content and marketing, we interviewed Brian Nickerson, the Founder of MagicLinks - an authentic social commerce platform for video influencers - on where video content marketing currently is, influencers with video content, and where it's headed in 2018!

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Rakuten Marketing Radio: Understanding a Digital Audience & Their Behaviors

Posted on Thu, Oct 12, 2017 @ 14:10 PM by Daniel James

In the latest episode of Rakuten Marketing Radio, we discuss your digital audiences - from how to understand them to what their behaviors can tell you about them and your marketing strategies.

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[Podcast] Back to School 2017 Trends, Tips, & Strategies

Posted on Tue, Jul 11, 2017 @ 14:07 PM by Daniel James

In our inaugural Rakuten Marketing podcast episode, we tackled back to school marketing. Everything you'll need to know to get started is here, from when the shopping period takes place to what consumers shop for, so listen in and get your back to school affiliate marketing strategies ready!

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